top of page

Marketing Assistant/Coordinator

Coimbatore, Tamil Nadu, India

Job Type

Full Time

Workspace

About the Role

We are seeking a Marketing Assistant/Coordinator to take ownership of day-to-day marketing execution and support the founder in delivering live client and internal marketing initiatives. You will independently manage content calendars, coordinate campaigns end-to-end, and act as a key point of continuity for our marketing function as the firm scales. It's well suited to someone who has 1-2 years of hands-on marketing experience and is ready to take more ownership.

Role Details

Roles & Responsibilities

Content & Brand Marketing

Own the content calendar for LinkedIn and other digital platforms, ensuring consistent, on-brand posting
Develop marketing collateral, presentations, and promotional materials with minimal oversight
Design creatives independently using Canva or similar tools, maintaining brand consistency
Repurpose long-form content (case studies, reports, founder insights) into multiple digital formats
Coordinate with freelancers/vendors (designers, video editors) when needed


Market Research & Business Analysis

Lead industry and competitor research for client engagements
Synthesize market trends and customer insights into actionable summaries
Prepare polished research reports and strategic summaries for client-facing use
Support consulting assignments with data-driven insights, working semi-independently from the founder's brief


Digital Marketing & Campaign Coordination

Manage SEO and keyword research initiatives
Plan, execute, and report on email marketing campaigns
Set up, monitor, and optimize Meta Ad campaigns
Drive lead generation activities and track funnel performance
Maintain and update website content for accuracy and optimization
Track and report on campaign metrics, flagging what's working and what isn't


AI-Enabled Marketing

Apply AI tools to improve content creation and productivity across the team
Build and maintain basic marketing automation workflows
Identify new AI applications relevant to client work and internal marketing


Coordination & Ownership

Act as the primary point of contact for marketing execution, reducing the founder's day-to-day involvement
Manage timelines across multiple concurrent campaigns or client deliverables
Maintain a consistent content/reporting cadence without needing reminders
Flag risks, delays, or gaps proactively rather than waiting to be asked


Eligibility
1-2 years marketing experience


Required Skills

Strong written and verbal communication skills
Proven analytical and research abilities, with the ability to turn findings into clear recommendations
Demonstrated experience executing campaigns (content, email, or paid) — not just supporting them
Working knowledge of Microsoft PowerPoint and Google Workspace
Proficiency with Canva or equivalent design tools
Hands-on experience with Meta Ads Manager and/or email marketing platforms
Comfort using AI tools for content and productivity
Self-motivated, organized, and able to manage multiple deliverables with minimal supervision


What Sets This Role Apart from the Internship

Greater ownership of outcomes and task execution
Direct accountability for campaign performance and reporting
Closer involvement in client-facing strategic work
Expected to bring judgment and proactive problem-solving, not just execute instructions


Learning & Growth Opportunities

Deeper exposure to business strategy and go-to-market planning across multiple client industries
Opportunity to take on increasing strategic responsibility as the firm grows
Direct mentorship from the founder on consulting-style marketing thinking
Path toward a senior marketing roles as TAASAARAA scales.

Requirements

MARKETING ASSISTANT/COORDINATOR*

We are seeking a Marketing Assistant/Coordinator to take ownership of day-to-day marketing execution and support the founder in delivering live client and internal marketing initiatives. This role goes beyond an internship: the person hired will independently manage content calendars, coordinate campaigns end-to-end, and act as a key point of continuity for our marketing function as the firm scales. It's well suited to someone who has 1-2 years of hands-on marketing experience and is ready to take more ownership.

About the Company

About TAASAARAA Strategic Business

TAASAARAA Strategic Business is a growing consulting firm dedicated to delivering high-impact strategic advisory and business solutions. As we scale, we are looking for a reliable and detail-oriented Administrative & Business Support Assistant for this foundational role that will grow with the company.

taasaaraa
  • LinkedIn
  • Instagram
  • X

©2025 by TAASAARAA Strategic Business

bottom of page